intive Partners with Fluent Commerce to Deliver Outstanding Omnichannel Shopping Experience

Munich, Germany and New York, USA – March 14, 2023 – intive, the global technology company, has announced an exciting new partnership with Fluent Commerce, the leading provider of cloud-native distributed Order Management System (OMS), Fluent Order Management. The collaboration will further strengthen intive’s ability to support its customers in delivering holistic shopping experiences based on a modern and flexible MACH infrastructure.

The Fluent Order Management platform supports retailers, brands and distributors with a near-time, always accurate single view of inventory that allows them to respond quickly to changes in demand or delivery capacity. It also helps to ensure they never oversell or undersell and to deliver profitably every time. The seamless integration of Fluent Order Management in a Composable Commerce solution enables intive’s customers to offer a modern omnichannel experience which includes features such as Click & Collect, Ship from Store and Buy Online, Pick up In-Store (BOPIS).

“Both our companies are members of the MACH Alliance and share the same mindset on how to build modern commerce platforms that deliver a holistic shopping experience for consumers. Order Management is key for a seamless user journey and a satisfied and returning customer,” says Timo Kujawa, Director, Head of Sales EMEA, BU Commerce at intive. “At the same time, Fluent Commerce’s OMS also delivers outstanding experience for both customers and employees as well as real-time insights for the retailer themselves. A perfect addition to intive’s ever growing network of partners in the field of Composable Commerce.”

“Customer experience remains at the heart of today’s commerce environment,” says Chad Hooker, SVP Global Channel & Alliances, at Fluent Commerce. “Through this partnership, our customers will gain the combined benefits of deep industry expertise, forward-thinking business strategy and innovative technology, which will help them deliver a world-class customer experience across multiple channels.”

About intive

intive is a global technology company that combines deep industry expertise, user-centric design, and world-class software engineering. With its human-centric approach, intive creates digital products that empower users, deliver business value, and make an impact on society.

intive has over 20 years of experience innovating with customers across industries, including Technology, Media and Communications, Retail, Automotive, FinTech, and Telecommunications. By focusing on creating sustainable impact through digital products, intive has won the trust of leading brands such as Audi, BASF, BMW, Deichmann, Discovery, Facebook, Tandem, Paramount, and Vorwerk.

Headquartered in Munich, Germany, intive is present across Europe and the Americas, with a diverse team of +3,000 people.

About Fluent Commerce

Fluent Commerce is a global software company focused on inventory data management at scale and distributed order management (DOM) for commerce. Both B2C and B2B organizations rely on their cloud native, highly flexible and fully scalable solutions to transform fulfillment complexity into a competitive advantage. Fluent Order Management provides accurate, real-time inventory availability across all locations, order orchestration, fulfillment optimization, fulfillment location management, in-store pick and pack, customer service, and reporting. This enables retailers, brands, and B2B organizations to ensure they never oversell or undersell and to deliver their orders profitably every time.

Fluent Commerce works with organizations such as JD Sports, L’Oréal, Prada Group, Aldo, LVMH, Dulux and Kingfisher. For more information visit

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