intive Appoints Lutz Höppner as Head of Automotive Business Unit Strengthening Its Automotive Sector Presence

Munich, Germany – April 14, 2021 – intive announced today the appointment of Lutz Höppner as new Head of its Automotive Business Unit. This comes in line with the augmenting of the company’s automotive sector service offering, optimizing the experience of the wider intive group to expand its embedded offerings into cloud, content, e-commerce and digitalization portfolio for OEM’s CASE business strategies.

Lutz will lead the business forward under the wider digitalization strategy with his extensive experience in working with global leading automotive technology partners and supporting OEMs develop and implement their digital roadmaps. Lutz’s automotive leadership track record spans over 20 years and most recently he served as Sales Director at Automotive Artificial Intelligence (AAI), an AI-focused software engineering company. Prior to this, he drove business growth as Managing Director at csi entwicklungstechnik (Gaimersheim), a German automotive development partner, and earlier, as Global Account Manager for Volkswagen Group at Altran (now part of Capgemini).

With his professional profile, educational background in aeronautics and aerodynamics and his passion for automobiles, Lutz is well positioned to take over the automotive unit leadership from Rolf Pasel, intive’s Chief Commercial Officer who held the role on an interim basis. “The software-defined future of the automotive industry hinges on strong technology partnerships and energetic leaders. Lutz is pure energy – automotive passionately runs through his veins both professionally and personally. He loves cars, speed, and innovation, and he’s a true entrepreneur at heart, willing to go the last mile for his customers. I’m thrilled to welcome Lutz to the team,” – said Rolf.

Based in Munich, Lutz will be focused on expanding the company’s presence in the sector, building on intive’s diversified delivery model across Germany, Poland and Ukraine, as well as deepening the partnerships with some of the world’s strongest automotive brands and Tier 1 suppliers.

“intive brings together end-to-end digital expertise from a variety of industries and that’s what bought me into this company. intive experts have proven the great potential to think outside the box and deliver amazing driver experiences,” – said Lutz. “In this industry, you either move fast or become a dinosaur. To move fast, and in the right direction, you need a good digital partner, one that speaks their mind. Transparency makes all the difference. That’s how I want to drive our business forward: bold technology concepts and full openness with our partners.”

For intive, Lutz’s appointment is the next step in their automotive digitalization growth roadmap, following on from the announcement in January of their new center for digitalization in Regensburg’s TechCampus. intive automotive’s new portfolio is focused on design and engineering services for driver experience, CASE enablement, software-driven innovation and R&D services for faster time-to-market.

About intive

intive is a global digital powerhouse headquartered in Munich, Germany. With a challenging, exploratory and agile mindset and international teams of software, design and business experts, intive partners with market leaders in accelerating digital transformation for products and services of tomorrow. intive’s solutions driven by world-class innovation add value along the whole application lifecycle – from product conceptualization to its maintenance. The company’s operations include 13 development centers and 6 design studios in Germany, Poland, Ukraine and Argentina, as well as regional offices in the UK and the USA. intive won the trust of the world’s largest companies such as Audi, BASF, BMW, Credit Suisse, Discovery, Disney, Esprit, Facebook, Google, ING, ViacomCBS and Vorwerk.

About intive automotive

intive automotive is specialized in the development of software-intensive systems and drives the digital transformation of the automotive industry within the intive group. The motto "Digital Automotive Excellence" combines years of experience and extensive know-how in the future- oriented domains of autonomous driving, connected car, advanced mobility, embedded and infotainment systems with artificial intelligence and algorithms. Teams of experts in Regensburg, Ingolstadt, Munich, Krakow and Kiev work directly at the interface between IT and the automotive industry. intive automotive is a sought-after development and technology partner of leading car manufacturers and suppliers such as Audi, BMW, VW, Brose and Continental.


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