AI is revolutionizing the video-streaming industry in many ways. Content tagging, categorization, personalized programming, and dynamic ad insertion are just the starting points. With AI driving competitive advantage for key industry players, those who delay adopting these technologies risk falling behind in both efficiency and customer experience, which are crucial for gaining new customers and ensuring competitive survival.

Developing new experiences is key to audience engagement, retention, and churn reduction. AI is a game changer, already accelerating an organization’s ability to transform and compete as much as the invention of the television and the internet themselves.